Pennsylvania Department of Transportation (PennDOT) District 12

Laurel Valley Creative Content

Campaign Helps PennDOT Generate Interest and Understanding.

The Challenge:

To develop messaging, branding, and collateral that educates and informs the surrounding communities.

How We Helped:

As the Engineering Design consultant for the Laurel Valley Transportation Project, we played a significant role in the success of the project's Study Phase and continue to contribute to the Design and Construction Phases. Through the development of a project branding package, website, interactive mapping, meeting surveys, large-format displays, virtual public meetings, and presentation and communications collateral, we were able to share in-depth project details while generating an interest and understanding of the project. Our approach was to provide materials that represented the aesthetics of the area, was public-friendly, and clearly conveyed key messaging.

Services:

  • App + Web Development
  • Content Marketing
  • GIS
  • Graphic Design
  • VPI

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