Pennsylvania Department of Transportation (PennDOT) District 12
Laurel Valley Creative Content
Campaign Helps PennDOT Generate Interest and Understanding.
The Challenge:
To develop messaging, branding, and collateral that educates and informs the surrounding communities.
How We Helped:
As the Engineering Design consultant for the Laurel Valley Transportation Project, we played a significant role in the success of the project's Study Phase and continue to contribute to the Design and Construction Phases. Through the development of a project branding package, website, interactive mapping, meeting surveys, large-format displays, virtual public meetings, and presentation and communications collateral, we were able to share in-depth project details while generating an interest and understanding of the project. Our approach was to provide materials that represented the aesthetics of the area, was public-friendly, and clearly conveyed key messaging.
Services:
- App + Web Development
- Content Marketing
- GIS
- Graphic Design
- VPI